First: A New Type of Expedia Coupon.
Expedia recently announced that they’ll be offering Expedia coupons exclusively through Snapchat. On top of that, these coupons were for travel ‘experiences’, meaning that the destination, flight, and shuttle service would include Spotify playlists that they traveler could choose ahead of time. The trip itself is as individual as the person.
Many businesses are reporting that millennials are rejecting the cookie-cutter style of travel and instead are focusing on ‘experiences’ that will create memories for a lifetime. You can’t have the same vacation everyone else is having…instead you need to visit, or experience something that is as unique as you are.
Second: $200 Headphones Are What Millenials Crave.
It may surprise you (if you’re over 30, that is) to learn that the fastest growing segment of the audio equipment market is headphones priced at $150 and above. This list of the best headphones under $200 has to be updated weekly simply to keep up with demand. Gone are the days when the headphones market was a race to the bottom: they were an add-on purchase, usually in the impulse section of an electronics store (remember those
?) and cost anywhere from $5 to $30. They were frequently bundled with an expensive piece of electronics (like a portable stereo) just to entice people to buy.
10 Ways Millennials Are Changing How Companies Do Business
As of 2017, the millennial population has surpassed baby boomers
in size, becoming the largest generational cohort in America. However,…